Content worth watching.
National brands. Real people. Stories built frame by frame.
Every project here began with a challenge. An ambitious creative idea. A licensing deal that needed a new path. A neighborhood to protect while we staged something big. A quarterback with limited time. A feature that needed a partner to carry it through post.
Luminary is director-led and built around performance first — finding something true in an athlete, a homeowner, a six-year-old with an oversized tuba — then establishing a creative space for actors, shaping the light, the camera movements, and the cut around it. That direction is carried by a creative team of producers, writers, art directors, location scouts, and crew who rise to every occasion, so a single vision holds from the first frame to the final grade. Practical effects wherever we can, enhanced digitally when we need to.
Work below spans national commercials, branded documentary, DIY series, casino promos, music videos, and feature films.
Pick any one and we'll show you how it was made.
HOW IT WAS MADE : CASE STUDIES
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![Dunkin' × Justin Fields]()
Dunkin' × Justin Fields
A regional spot that ran itself onto national TV.
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![Mediacom — "Blockbuster"]()
Mediacom — "Blockbuster"
An internet offer, shot like a summer feature film.
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![The Home Depot]()
The Home Depot
Blank room to fully styled space, in one continuous move.
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![BH&G — "Modern Makers"]()
BH&G — "Modern Makers"
Four women who left their careers to work with their hands.
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![BH&G — "Win The Weekend"]()
BH&G — "Win The Weekend"
Real homes, real makeovers, done in a weekend. Featuring Chris Loves Julia.
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![Libman]()
Libman
Mopping as a celebration, in every room in the house.
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![Iowa Lottery × Mike Wolfe]()
Iowa Lottery × Mike Wolfe
Shot inside the original American Picker's own shop.
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![Fareway — Sourced Local]()
Fareway — Sourced Local
A red barn, a Sunday dinner, and the care in between.
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![Golden Rule — Times Change]()
Golden Rule — Times Change
Sixty seconds about coming home. No discounts, no hard sell.
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![Lonestar — "Just the Rain"]()
Lonestar — "Just the Rain"
A father, a daughter, and the rain that brings her back.
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![Mediacom — "Turn It Up"]()
Mediacom — "Turn It Up"
A house party that transforms on the beat drop.
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![NAMM — Believe in Music]()
NAMM — Believe in Music
Kids, instruments, and the power of music. Emmy-winning.
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!["A Southern Haunting"]()
"A Southern Haunting"
A STARZ Original feature, shot in Iowa as the American South.
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![Wild Rose Casino — Lawn and Order]()
Wild Rose Casino — Lawn and Order
A crime procedural where the detectives are hunting winners.
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![Iowa Lottery — "Undercover Kyle"]()
Iowa Lottery — "Undercover Kyle"
A NASCAR star in disguise, chasing his own scratch ticket.
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![Iowa State Fair — "Fever"]()
Iowa State Fair — "Fever"
An original fair song, told as a music video in thirty seconds.
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![Next Door & Window — "Someone to Trust"]()
Next Door & Window — "Someone to Trust"
A customer interview, shot like a polished comedy series.
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![Mediacom — "No Drama"]()
Mediacom — "No Drama"
A family shouting match about internet that works too well.
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![Iowa Ortho — "Whatever Moves You"]()
Iowa Ortho — "Whatever Moves You"
An orthopedic campaign about life's moments, not injuries.
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